About

At , we connect exceptional talent with top opportunities at leading companies across the UK, US, Canada, Europe, and Australia. Our clients include fast-growing startups, digital agencies, and tech companies across SaaS, eCommerce, and FinTech. Unlike traditional outsourcing, you’ll be placed directly with a client as a valued, long-term member of their team.

About the Company

This opportunity is with a performance-driven digital marketing agency focused on scaling revenue through data-led paid media strategies. The company specializes in Google Ads, paid social, and conversion optimization, helping clients maximize ROI across multiple industries.

Job Summary

We are looking for a Senior Google Ads Specialist with 4–5+ years of hands-on experience managing, optimizing, and scaling high-performing Google Ads campaigns.

The ideal candidate is a data-driven performance marketer with a proven track record of managing significant advertising budgets, improving return on ad spend (ROAS), and driving measurable business growth.

You should be confident taking full ownership of Google Ads accounts, developing paid search strategies, analyzing campaign performance, and delivering consistent results.

Key Responsibilities

• Plan, launch, manage, and optimize Google Ads campaigns across Search, Display, Shopping, YouTube, and Performance Max.
• Develop and execute paid advertising strategies focused on lead generation, conversions, and revenue growth.
• Manage and optimize advertising budgets to maximize ROAS and reduce cost per acquisition (CPA).
• Conduct keyword research, competitor analysis, audience targeting, and campaign restructuring.
• Implement and troubleshoot conversion tracking using Google Tag Manager (GTM), Google Analytics 4 (GA4), and Google Ads.
• Continuously run A/B tests on ad copy, landing pages, bidding strategies, and targeting.
• Analyze campaign performance and identify opportunities to improve conversion rates and profitability.
• Create clear performance reports and communicate actionable insights to stakeholders.
• Stay updated on Google Ads platform changes, automation, and industry best practices.
• Take full ownership of campaign performance and proactively recommend improvements.

Requirements

• 4–5+ years of proven, hands-on experience managing Google Ads campaigns.
• Advanced knowledge of Google Ads, including Search, Shopping, Display, and Performance Max.
• Demonstrated success managing and scaling advertising budgets while maintaining strong performance.
• Strong understanding of ROAS, CPA, CPC, CTR, conversion rates, and other key performance metrics.
• Proficiency in Google Analytics 4, Google Tag Manager, and conversion tracking.
• Experience with campaign optimization, bidding strategies, audience segmentation, and remarketing.
• Strong analytical skills with the ability to translate data into actionable strategies.
• Experience working with international clients, preferably in the UK, US, or Australian markets.
• Excellent written and verbal English communication skills.
• Ability to work independently, manage multiple campaigns, and meet performance targets.

Nice to Have

• Google Ads certifications.
• Experience managing paid media for digital marketing agencies.
• Experience with eCommerce, SaaS, B2B lead generation, or service-based businesses.
• Familiarity with Looker Studio, Google Merchant Center, and landing page optimization.
• Experience managing high-budget or multi-account Google Ads portfolios.

Benefits

🌎 Fully remote role with flexible work environment

🚀 Work with high-growth companies and performance-driven teams

📈 Opportunity to scale campaigns with significant ad budgets

🎯 Performance-based bonuses tied to campaign success

🤝 Direct collaboration with international clients and marketing leaders