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Are you a commercially driven Marketing Director with a strong track record of building brands, leading digital transformation, and delivering measurable business growth? Do you combine strategic vision with hands-on execution, and are you excited by the opportunity to shape the future of a market-leading premium brand within the wellness and lifestyle industry? If so, I would be delighted to discuss this exceptional opportunity with you. «In compliance with pay transparency and equal treatment obligations (Greek Law 5316/2026 & EU Directive 2023/970), the applicable salary range for this position will be communicated to candidates invited for an assessment interview, prior to its conduction.»
key responsibilities • Leading all digital marketing initiatives, including SEO, SEM, website optimization, content strategy, social media, and e-commerce performance • Managing and optimizing the annual marketing budget, ensuring efficient resource allocation and strong return on investment • Monitoring, analyzing and reporting on key performance indicators, including sales performance, customer acquisition, brand awareness and marketing effectiveness, while continuously identifying opportunities for improvement • Designing and implementing a comprehensive marketing strategy across both retail and e-commerce channels, with a strong focus on digital growth and customer acquisition • Identifying, selecting and managing best-in-class external partners and agencies across social media, performance marketing, and Public Relations • Localizing and adapting global brand campaigns and assets to effectively connect with Greek consumers while maintaining brand consistency
experience • 8-10 years of experience, including senior marketing leadership
qualifications • Bachelor’s degree in Marketing, Business Administration, Communications, or a related field. • Proven senior marketing leadership in luxury services, premium hospitality, or leading agencies • Extensive expertise in digital marketing, including SEO/SEM, social media, content marketing, performance marketing, and e-commerce growth strategies. • Demonstrated experience in selecting, managing, and evaluating external agencies and marketing partners. • Strong analytical and strategic thinking skills, with the ability to translate data, customer insights, and market trends into actionable business decisions. • Deep understanding of the Greek market and local consumer behavior • Fluency in both English and Greek
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