You will build and lead Agilysys’s new Sports and Entertainment vertical across North America. In this quota-carrying role, you will identify, engage, and close new customers across stadiums, arenas, and entertainment venues. The ideal candidate brings established relationships with major concessionaires, sports teams, and venue management companies. As this is a new role at Agilysys, you will have the opportunity to shape the vertical by applying consultative selling skills and technical expertise to demonstrate products, design solutions, address technical objections, and manage the full sales cycle from prospecting through close while consistently achieving quota

This role is critical to building our presence within the Sports and Entertainment market by acquiring new customers and driving adoption of our customer first software. By combining established relationships and strong hunting capabilities, the Senior Director, Sports and Entertainment directly impacts revenue growth, market expansion, and competitive differentiation while helping customers improve operations, enhance guest experiences, and achieve measurable business outcomes

• Build and own the North America Sports and Entertainment market. Consistently achieve monthly, quarterly, and annual revenue targets.
• Identify, prospect, and develop relationships within all North American Stadiums, Arenas and Entertainment verticals.
• Deliver compelling product demonstrations related to hospitality technology solutions.
• Translate customer business and technical requirements into effective solution recommendations.
• Manage the full sales cycle, including prospecting, discovery, demonstrations, proposal development, negotiation, and closing.
• Drive both new business acquisition and account expansion opportunities across existing accounts.
• Build business cases and ROI analyses to demonstrate operational efficiencies, revenue growth opportunities, and guest experience improvements.
• Respond to RFPs/RFIs and provide accurate technical and commercial information.
• Partner cross-functionally with Product, Professional Services, Customer Success, Marketing, and Leadership teams to support customer needs and successful deployments.
• Manage contract negotiations and collaborate with legal and internal stakeholders throughout the deal process.
• Maintain accurate CRM records, pipeline forecasts, and sales activity reporting.
• Conduct competitive analysis and effectively position product differentiators against competing sports and entertainment POS technology providers.
• Establish and maintain executive-level relationships with key stakeholders.
• Travel 50% or more throughout the United States and Canada to meet with customers, prospects, and industry events.

• 3 - 5 years of proven Sports and Entertainment experience in SaaS or enterprise software sales, ideally within Stadium and Arena technology, venue management, specifically POS systems or related solutions.
• Proven track record of exceeding quota, particularly in new business acquisition and hunter-focused roles.
• Experience managing sales cycles involving multiple stakeholders and executive decision makers.
• Demonstrated ability to deliver product demonstrations, design solutions, and confidently address technical objections.
• Willingness and ability to travel extensively throughout North America.
• Bachelor's degree preferred or equivalent professional experience.

• Strong hunter mentality with proven ability to generate and close net-new business.
• Advanced consultative selling, negotiation, and closing skills.
• Exceptional presentation and communication abilities for both technical and executive business audiences.
• Ability to confidently demonstrate POS, and sports and entertainment technology solutions while aligning capabilities to customer business outcomes.
• Deep understanding of Stadium and Arena operations.
• Proficiency with CRM platforms (e.g., Salesforce), sales enablement tools, and collaboration software.
• Disciplined pipeline management, forecasting, and deal execution.
• Ability to translate technical features into measurable business value, operational efficiencies, and ROI.
• Strong understanding of enterprise software integrations, data flows, security requirements, and implementation considerations